Let’s be search engine friendly
Optimising content on the site starts with research in keywords and keyword phrases. What we look for are targeted keywords that people are actively seeking, to employ services. Good ethical SEO using relevant and quality content is what search engine results love.
The main brief for the website improvements included
- Ease of use – being a user friendly site
- Redesign and structure the website
- Create quality content
- To get found in local search engine results
- Generate sales leads
Local targeted SEO, The results !
The website now ranks on the 1st page of Google in local search engine results. The site is found for the relevant keywords, keyword phrases that we used & targeted. All stages are tested and measured through website analytics. Using relevant,quality content and marketing, this website now generates sale leads.
I was introduced to websites and SEO in 2007 while running my own local business. Having a website enabled me at that time to display my business and give customers a digital brochure of what my company provides and who we are.
As a business owner, I generated repeat business but you are always looking for reliable sales inquiries, and knowing that spending money on adverts, that the marketing must deliver 'ROI' value for money.
That is when SEO sparked an interest in me to learn how to get found on Google by customers searching online.
Fast forward to the present, and I now specialise in local SEO and website design aimed at small businesses.
Latest posts by Pete Hogg (see all)
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